Pilgrim Library: Business Administration Research Guide: Marketing

Professional Association

Ad*Access
Digital collection of 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955
AdViews: A Digital Archive of Vintage Television Commercials
Thousands of vintage TV commercials dating from the 1950s to the 1980s created or collected by the ad agency Benton & Bowles or its successor, D'Arcy Masius Benton & Bowles (DMB&B).
Emergence of Advertising in America: 1850 - 1920
Over 9,000 images relating to the early history of advertising in the United States

A Dictionary of Marketing by Charles Doyle
ISBN: 9780199590230
Publication Date: 2011-05-15

The Pilgrim Library has archived print subcriptions of the following journals, ask at the circulation desk if you would like to see copies.

The Pilgrim Library has online only subscriptions to the following journals. Click on the links to access these items.